Valentines day is fast approaching, the wheels of the marketing machine have been well and truly in motion since long before christmas, and now the engine has truly started, we see a dearth of Valentines's offers, mentions and hints, designed to make us feel guilty and wretched if we happen to be single.
Following on from our recent post about Blancpain's Luxury Valentines offering, we have another Wristwatch made specifically for Valentines the Concord C1 'Amethyst'
Considerably more exclusive than the Blancpain offering, in the sense that they are announcing producing only one, however unquestionably if there is a demand they will produce more, made from 18ct white Gold and with 219 baguette-cut amethyst stones, amounting to some 13.8 carats of stones.
On the technical side of things, the case measures 45mm and uses the COSC certified ETA Valgranges automatic Chronograph movement that all other C1 watches use.
The lucky lady who receives this wristwatch has a partner who should expect to pay around £27,000 for this much exclusivity.