Bang & Olufsen's Most Unpopular Product the Beisound Edge Has Been Discontinued.

 

When the Beosound Edge was announced in 2018, we weren't impressed. A chunky, unnatractive lump of a device, supposedly inspired by the British pound coin, it tetered unstably on an odd wall mount or floor mount, and required being rocked back and forward to be controlled physically.  Quite unpractical, and predictably, it resulted in dismal sales.

According to the BeoWorld forum conversations, dealers confided in long term customers that it was their poorest selling product, and that Bang Olufsen stopped producing them as early as 2021, not formally announcing that it was discontinued until more recently so as to move their old stock.

As the screen capture of Bang Olufsen Copenhagen shows, the mask has slipped, and now they are firmly admitting it's gone from their range.  It's no longer on any of their main international sites, and some aftermarket dealers still have old stock at massively reduced prices in hopes they can shift what they have left.

At £2,900 on release, and going up to £3,400 before being finally removed from the range, we always felt it was overpriced.  If however you were always in love with this, but felt it was out of your price range, nows the time to snap up a bargain.  We'd counsel stay away, but there's no accounting for taste!